Yeah who gives a shit? Even if he gets knocked the fuck out (unlikely) it's barely going to be a blip on his preparation radar. Don't be so fucken precious.
1) Builds profile for himself, and thus drives ratings & revenue for NZRU
2) Meaningless, fun money maker for SBW
3) The training and conditioning required for boxing is extremely intense anyway
4) It's nigh on impossible for him to do a serious injury like a a hammy, achilles or ankle etc
5) He's just come through an end of year rugby tour, I'm pretty sure he'll be sweet going a few rounds with some padded gloves on
The guy is a machine and will like embarrass whoever he fights. Come down from the tall poppy and see it for what it is.
SBW for Prime Minister!
gc.